Grafh delivers the official visual for “Word Up Son,” and featured on the album Sometimes Money Cost Too Much.
Directed by Joe Dirt, the visual captures the energy of New York City while celebrating a historic moment for the city and its fans, featuring scenes surrounding the New York Knicks’ Eastern Conference Championship run. Blending championship excitement with Grafh’s signature street narratives, sharp lyricism, and authentic storytelling, “Word Up Son” serves as both a celebration of New York culture and a reminder that real bars never go out of style.As the city rallies behind its team, Grafh delivers a soundtrack worthy of the moment, bringing together passion, perseverance, and pride in a way only New York can.
Stream Sometimes Money Cost Too Much on all platforms.
Artist: Grafh Song: Word Up Son
Album: Sometimes Money Cost Too Much
Director: Joe Dirt
Follow Grafh: Instagram: @grafh X: @grafh Tiktok: @mynamegrafhyall
Website: ArtbyGrafh.com
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